@Yelp is a classic bait and switch scam.
Here is our backstory:
We received a call from Yelp, to offer $350.00 in free advertising, to help drive customers to our website, "especially in these trying times of COVID-19". I agreed, and I admit they helped me get started. The customer service person told me it would expire on a specific date (I don't remember the exact date), but I would have the option to check how much traffic improved on our site and then make a decision to move forward. So, I just forgot about it, and waited for another call or a results document, to make that decision to move forward. Nothing came. No follow-up,
Well, in Feb, 2021, my credit card was charged over $570, without my permission. When I called customer service, they told me that in fact, I agreed to pay up to $500. I did not. I would have not done that. I told them that they were at best "bait and switch" professionals, and at worst, criminal.
As a result, I have complained to my bank, and to our local FBI office, (My son-in-law works for the Government) about what recourse is available.
Message me if you would like to be a part of a class-action against Yelp. If I have enough interest, we will subpoena all business records of the company and get our money back, and more.